Double Your Freelancing with Brennan Dunn
Are you one of those classic creatives who loves what they do, and is really great at it, but struggles with taking control of their business and capitalizing on their talent. I know I am, but if there’s one thing I’ve learned, it’s that just because you’re a creative type person, doesn’t mean you can’t master the business skills as well.
Brennan Dunn is the founder of Double Your Freelancing, a blog, podcast and online platform dedicated to helping creative freelancers such as videographers, photographers, software developers and more make the most of their talents and grow their businesses.
Whether you’re just starting out in your freelancing career, or have been doing it a while but want to take it to the next level, there are a ton of practices you can implement to your business and client relationships that will help you grow your business fast, and Brennan is here to share some of them with us today.
I’ve been doing this kind of creative work for over a decade, but after signing up to Brennan’s email list a couple of months ago and going through one of his free courses, I picked up so much useful information that I’ve already begun applying to my own business.
In This Episode
- How and why to set up automated systems to streamline your business processes
- Pricing and selling strategic work and consulting
- How to avoid commoditizing your skill, and charge more for your services
- Determining how much you should charge for value-based pricing services
[25:29] “No one’s ever paid a bunch of money because they want video done. They care about what that video will do for them.”
[31:03] “What is it they actually want? And how can my medium, how can my talent help achieve that? That’s the big difference.”
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